Strongly Typed

An old college friend was in town so I stayed up past my bed time getting caught up with him. Before turning in I fired up NetNewsWire so I could subscribe to his blog. I also took a quick peek at Digg and was shocked when I saw the first item about "Ad Text Ideas":

The wizard for generating the ads already existed, but exposing it as a standalone tool (as the "Ad Text Ideas" page) was my starter project at Google. I never thought it would show up on Digg. The link on Digg goes to this page, which describes the functionality.